/ content-eval / README.md
README.md
1 # Content Eval 2 3 **Expert panel scoring for content ideation.** Generate, score, and schedule content ideas using a simulated 7-expert panel — so only your best ideas make it to production. 4 5 ## What It Does 6 7 1. **Gathers raw material** — Pulls from podcast transcripts, meeting notes, competitor analysis, and trending topics 8 2. **Runs competitive scan** — Identifies outlier videos, topic patterns, content gaps across your competitor set 9 3. **Generates ideas** — 20-30 ideas across long-form video, short-form video, and written formats, mapped to your messaging pillars 10 4. **Scores via expert panel** — Each idea is evaluated by 7 simulated experts (viral hooks, algorithm, brand, B2B buyer, differentiation, short-form adaptation, engagement) 11 5. **Ranks and schedules** — Passing ideas (85+ average) get sorted into a 4-week production calendar; everything else goes to the kill list with reasons 12 13 ## Expert Panel 14 15 | # | Expert | What They Score | 16 |---|--------|-----------------| 17 | 1 | Viral Hook Expert | Curiosity gap, scroll-stopping power, title strength | 18 | 2 | Algorithm Expert | CTR potential, watch time, search demand | 19 | 3 | Founder Brand Strategist | Pillar alignment, authenticity, personal experience | 20 | 4 | B2B Buyer Persona Expert | Would your target buyer watch this and want what you sell? | 21 | 5 | Content Differentiation Expert | Is anyone else making this? What's your unique angle? | 22 | 6 | Short-form Adaptation Expert | Can it clip into 3+ viral Shorts? Quotable moments? | 23 | 7 | Debate/Engagement Expert | Comments, shares, disagreements potential | 24 25 Pass threshold: **85+ average across all 7 experts.** No grade inflation. 26 27 ## Configuration 28 29 Customize the skill by editing the reference files: 30 31 | File | Purpose | 32 |------|---------| 33 | `references/pillars.md` | Your 3 messaging pillars (what your content ladder maps to) | 34 | `references/panel.md` | Expert panel definitions and scoring criteria | 35 | `references/competitors.md` | YouTube competitor channel sets for scanning | 36 | `references/voice-rules.md` | Your brand's content voice and style rules | 37 38 ## Usage 39 40 Works with Claude Code or any AI coding agent. Trigger with: 41 42 - "content eval" 43 - "score content ideas" 44 - "weekly content menu" 45 - "what should I film" 46 - "rate these video ideas" 47 48 You can also pass specific ideas to score directly: 49 > "Score these content ideas: [your list]" 50 51 ## Output 52 53 - Ranked list of passing ideas with full scoring breakdowns 54 - 4-week production schedule 55 - Kill list with reasons (so you learn what doesn't work) 56 - Competitive gaps found 57 - Optional: Google Doc export 58 59 ## Requirements 60 61 - Claude Code or any AI coding agent 62 - Optional: YouTube competitive analysis tool (for Step 2 competitor scanning) 63 - Optional: Google Workspace API access (for Doc export) 64 65 ## Getting Started 66 67 1. Copy this directory into your Claude Code skills folder 68 2. Edit `references/pillars.md` with your actual messaging pillars 69 3. Edit `references/competitors.md` with your competitor YouTube channels 70 4. Edit `references/voice-rules.md` with your brand voice rules 71 5. Run: "content eval" in your Claude Code session 72 73 ## License 74 75 MIT 76 77 78 --- 79 80 <div align="center"> 81 82 **🧠 [Want these built and managed for you? →](https://singlebrain.com/?utm_source=github&utm_medium=skill_repo&utm_campaign=ai_marketing_skills)** 83 84 *This is how we build agents at [Single Brain](https://singlebrain.com/?utm_source=github&utm_medium=skill_repo&utm_campaign=ai_marketing_skills) for our clients.* 85 86 [Single Grain](https://www.singlegrain.com/?utm_source=github&utm_medium=skill_repo&utm_campaign=ai_marketing_skills) · our marketing agency 87 88 📬 **[Level up your marketing with 14,000+ marketers and founders →](https://levelingup.beehiiv.com/subscribe)** *(free)* 89 90 </div>